The Saicho team is growing! We are looking for a talented and experienced marketing professional to join the team. The Head of Marketing will work closely with Saicho’s founders to create and deliver the global marketing strategy for the brand. This is a fantastic opportunity for an individual who is eager to join a fast-growing, disruptive business in the drinks industry. For more info, visit our Careers page.

For centuries, tea has brought people together. That is why we believe that tea is often the perfect gift for any occasion. This Chinese New Year we celebrate the Year of the Tiger, encompassing vitality, strength and more determination to achieve our goals. With the upcoming 12 months expected to evoke self-confidence and courage in the face of challenges, what better way than to start the year through gifting good health. The Chinese have been drinking tea to bring wellness since its discovery several thousands of years ago. Buddhist monks discovered the secret power of tea during long hours of...

This week we are thrilled to announce the launch of our new 200ml and 750ml glass bottles across the entire Saicho range. Since launching back in 2019, we've been working closely with sommeliers, hoteliers and loyal customers to continue to innovate non-alcoholic drinking and dining experiences.Excitingly, the new 200ml (single serve) bottles will allow drinkers and non-drinkers to use Saicho as a mixer, whether this be a delicious non-alcoholic cocktail, or as part of a refreshing spritz style drink, ideal for summer sipping. The larger 750ml bottles are the perfect accompaniment to a sumptuous meal, to enjoy with family and friends, or simply to share and celebrate. We're delighted our new smaller and larger...

This January, Saicho has teamed up with esteemed British cheese shop, Neal’s Yard Dairy to create a truly unique cheese board, to be enjoyed throughout Dry January by non-drinkers and foodies alike. Each exquisite cheese is perfectly paired with one of Saicho's expressions; Jasmine, Darjeeling and Hojicha. ‍ Non-Alcoholic Cheese Board For those who are looking to give up booze, or are simply cutting back, the alternative pairing will provide an enlivening twist on the classic cheese and wine combination. Proving that giving up alcohol doesn’t mean a total overhaul of indulging; Neal's Yard Dairy's cheeseboard marries two incredibly complex ingredients together, cold-brewed teas...

Saicho has teamed up with the talented Elliot Ball at the Cocktail Trading Company who has invented some truly delicious sparkling tea cocktails. ‍ ‍Reme-tea ‍A playful take on the modern classic - the Penicillin, the Reme-tea combines smokey whiskey, ginger, honey and citrus, and is lengthened by the darjeeling fizz to create a smokey and aromatic cocktail. 25ml peated whisky, 10ml lemon juice, 10ml honey, 2 coins ginger, muddled into the honey, Shake and fine strain, top with 75ml Darjeeling expression. ‍ Hojito A herbaceous cocktail with rum as a vibrant backbone, lightened by some cucumber and mint for freshness, topped up with...

Offering a complex and refreshing alternative to alcoholic drinks, sparkling teas are a new and versatile addition to the non-alcoholic drinks market, emerging this year as a major trend. Cold-brewed sparkling tea is now gaining the recognition it deserves for its delicacy and complexity. It’s also gaining huge ground in the non-alcoholic drinks sector. Sparkling tea flavours vary from floral to fruity or nutty to smoky. It’s why they have excellent potential to create perfect pairings with food. ‍ Sparkling tea is the perfect non-alcoholic party drink Designed to be served chilled in a champagne flute or coupe, Saicho sparkling...

If buying lovely things for your mother at this time of year (or indeed any other) is of interest, may we suggest our Saicho Collection as a rather excellent idea... The trio of beautiful bottles makes for a perfect birthday or mother's day gift, or even just a 'thank you' for her continued love and affection. It's ideal for tea lovers, champagne fans, those who choose not to drink and those who indulge alike. Head on over to our online shop to treat your loved one(s), or yourself, to a bottle or two, or 3!

We've had some truly brilliant press since our last newsletter. Most recently (last weekend!), we were in the Financial Times (in print as well as online), but you can also read about Saicho in: ‍Country Life ‍The Telegraph ‍The Sunday Times Food Newsletter ‍Style Birmingham Make sure you follow us on Instagram as we share our latest press via our Stories!

We'd like to wish you all a very Happy Chinese New Year from all of us at Saicho. This is the year of the Rat, which is a symbol of wealth and surplus - we hope that this is true for both ourselves, as well as our friends, family and customers!新年快乐 and may this year bring all your dreams to life.

Hello to all our subscribers, old and new! To those who have been with us since the start, we're glad you're here for this hugely exciting time for us. And if you’ve just joined us, you’ve picked the perfect moment!Since we launched last year, we've been busy spreading the word about Saicho but the most important thing has always been to ensure that those who taste, and inevitably love us, are able to more easily get hold of us. So we're very pleased to announce that our online shop is now up and running.

We're absolutely delighted to be on the menu at one of the World's 50 Best Bars, Coupette. Their Dry January menu has the Tea Light Spritz: Roasted Barley Cordial, Winter Leaves and Saicho Hojicha. A long and refreshing drink with 'hints of bread and chocolate.'Find Coupette in Bethnal Green, London.